What's in your fragrances?Updated 8 months ago
The fragrances we've selected for all of our products are made from a combination of essential oils and nature identical ingredients 🌱
Because we love the fresh smell of the Tasmanian air and the charm that is conjured when we pair the scent of Red Cedarwood & Suede together, we have sought out and partnered with a Fragrance House that absolutely lives and breathes eco-perfume 🌸
You can bet that these passionate and creative artists take a holistic approach to developing sustainable products, while utilising the very best technology currently available!
A rose by any other name would smell as sweet...
Where it is sustainable and possible, we use natural materials! When the process for producing natural essential oils becomes to resource intensive, we replace these with the best alternatives, that green chemistry and biotechnology has available to us. This approach is taken to minimise the environmental impact as much as possible when creating our aromas 🌏👣
For example, to make 1KG of rose oil requires 4 Tons of roses (1.6 million Rose blossoms) 🤯 Crazy right? We think in that case, a synthetic alternative is a better choice for our planet
However, on the flip-side, when producing citrus oils, the peel of the fruit is used which is a by-product of Orange juice production! Mimosa anyone? In this case the natural derived essential oil is better for the planet, less wasteful, than its synthetic alternative.
I thought that Synthetic Fragrance was bad?
We hear you, but that simply isn’t always the case!
The added benefit of blending natural and synthetic fragrances (environmental impacts aside) is that they usually last longer than pure natural oil, which can disappear only after a few hours or days 👎🏼 It would break our hearts to imagine the disappointment of our planetary legends once they’d opened these beauties only to find the scents they love not filling their home.
Our fragrance blending method also allows for consistency across batches and seasons while helping mitigate pesky allergies and skin sensitivities to natural ingredients. It may also be worth mentioning that the fragrance component is (at the most) 1% of the entire formulation
Lastly, we understand some of the main concerns around synthetic fragrances is the inclusion of parabens and phthalates which, we are so proud to say our fragrances are free from 👊🏼
Are they perfect? No. But we will continue to improve these as better technologies evolve in this area as we always have and always will 💪